“It’s unwise to pay too much, but it’s worse to pay too little. If you pay too much, you lose a little money but if you pay too little, you risk everything by buying something which fails to do the job” – Ruskin
So how much should you pay?
Budgets depend on two key factors; time needed for shooting and amount of time spent editing.
The old rule was that professional video costs £1200 per screen minute to produce.
That rule has long since disappeared.
Today you can have a simple explainer video for £1200 – not per minute but for the entire production, including script, voice-over and music copyright.
Here’s an example: https://vimeo.com/163263824
What is important is that your finished video must match the style and quality of your existing literature and website. Anything less (or more) will create a mismatch which will work against you.
You’ve spent time and effort putting a great website together so it makes sense to get the video done by professionals as well.
Customers do notice and a home made video can cost you a lot more than you think.
Remember: It’s only expensive if it doesn’t work.
Meantime Media’s analytical and business oriented approach ensures that it will work.